by Janine Do Cabo | Jan 27, 2025 | Branding and Identity, Content Strategy, Creative Strategy, Digital Marketing Trends and Insights, Online Presence Management, Sales Funnel, Search Engine Optimization (SEO), Small Business Marketing, Social Media Content, Social Media Marketing, Technology and Tools
Why Your Social Media Isn’t Generating Sales (And What to Do About It) You’ve been working hard on your social media content—posting daily, engaging with followers, and even experimenting with ads. But when you check your sales numbers, they don’t match the effort...
by Janine Do Cabo | Nov 4, 2024 | AI Marketing, Brand Voice, Branding and Identity, Content Strategy, Creative Strategy, Human Connection, RelationshipMarketing, Sales Funnel
Why AI-Driven Marketing Is Failing to Drive Sales Marketing, at its core, has one primary goal: driving sales. However, in today’s tech-driven landscape, businesses are increasingly relying on AI to execute marketing campaigns, hoping that the efficiency and...
by Janine Do Cabo | Nov 4, 2024 | Analytics and Metrics, Branding and Identity, Content Strategy, Customer Engagement, Digital Advertising, Digital Marketing Trends and Insights, Education, Marketing Budgeting and Planning, Marketing for Entrepreneurs
Why You Need a Digital Marketing Campaign Having a robust digital marketing campaign is essential for any business aiming to thrive and grow. Whether you’re a small startup or an established enterprise, the benefits of implementing a digital marketing strategy can be...
by Janine Do Cabo | Nov 4, 2024 | Analytics and Metrics, Branding and Identity, Content Strategy, Customer Engagement, Digital Advertising, Digital Marketing Trends and Insights, E-commerce Solutions, Education, Marketing for Entrepreneurs, Paid Media Advertising, Search Engine Optimization (SEO), Small Business Marketing, Social Media Content, Social Media Marketing, Technology and Tools
Kickstart Your Business with Learn Social Media Starting your own business is an exciting adventure filled with endless possibilities, but it can also be overwhelming. Not anymore! At Learn Social Media, we understand the challenges that entrepreneurs face, and we’re...
by Janine Do Cabo | Nov 4, 2024 | Branding and Identity, Customer Engagement, Digital Advertising, Digital Marketing Trends and Insights, Marketing Budgeting and Planning, Marketing for Entrepreneurs, Paid Media Advertising, Search Engine Optimization (SEO)
Transform Your Online Strategy: Unlock Exclusive Benefits for Yourself Are you an entrepreneur, business owner, or student looking to master digital marketing? The Learn Social Media (LSM) Subscription is designed just for you. For only R99 per month, you’ll gain...
by Janine Do Cabo | Apr 2, 2024 | Analytics and Metrics, Branding and Identity, Content Strategy, Customer Engagement, Digital Marketing Trends and Insights, Marketing Budgeting and Planning, Marketing for Entrepreneurs, Online Presence Management, Paid Media Advertising, Small Business Marketing
Let’s explore five common expectations and the realities that disprove them: Expectation #1 – Increasing brand awareness guarantees increases in conversions While brand awareness is crucial, it doesn’t guarantee conversions. Conversions require a specific...