by Janine Do Cabo | Jan 27, 2025 | Branding and Identity, Content Strategy, Creative Strategy, Digital Marketing Trends and Insights, Online Presence Management, Sales Funnel, Search Engine Optimization (SEO), Small Business Marketing, Social Media Content, Social Media Marketing, Technology and Tools
Why Your Social Media Isn’t Generating Sales (And What to Do About It) You’ve been working hard on your social media content—posting daily, engaging with followers, and even experimenting with ads. But when you check your sales numbers, they don’t match the effort...
by Janine Do Cabo | Nov 4, 2024 | AI Marketing, Brand Voice, Branding and Identity, Content Strategy, Creative Strategy, Human Connection, RelationshipMarketing, Sales Funnel
Why AI-Driven Marketing Is Failing to Drive Sales Marketing, at its core, has one primary goal: driving sales. However, in today’s tech-driven landscape, businesses are increasingly relying on AI to execute marketing campaigns, hoping that the efficiency and...